The 7 Deadly Sins of Home Selling Today
1. Greed “Greed is alive and well in Birmingham, AL,” says Alison Smith Jones . “As a former real estate agent, I like to keep up with the housing market in the area, so I am regularly checking out homes online, especially if they are located near our house. One in particular has been on the market for seven years —at the listing price of $4 million!” It doesn’t take an analyst to figure out that if the home were priced right, it would have sold by now. But no, these sellers have fallen prey to this most classic home-selling sin of all. “The owners obviously believe that their home is one in a million, and they will not deviate from $4 million,” Smith Jones says. Only time will tell exactly how long these sellers hold on to that hope, and the house. 2. Sloth “I recently viewed a home with some buyer clients in which the owners thoroughly embraced the concept of not needing to lift a finger,” says Judge. “Not only were some basic home fixes in obvious need, but the sel...